Internet Recruiting in the Cruise Industry

The cruise line industry is expanding rapidly. Recruitment within the industry will be an endless task and the cruise lines will need to explore every avenue possible to recruit new employees for each new contracted ship. The purpose of this study, therefore, is to examine the website of each major cruise line to determine if they are utilizing their website to recruit employees. In total, 33 attributes relating to e-recruiting method, function, content, and job search tools, were analyzed. The results of the content analysis revealed that, although the cruise lines are using e-recruiting methods, they are not using the methods to their fullest capability

Travelers’ Most Preferred Green Attributes for a Hotel Room

The purpose of this study, based on bundles of select environmentally friendly hotel room attributes, is to identify what kind of green hotel room business and leisure travelers would most prefer. Another purpose of the study is to assess whether customers are willing to pay more, and if so, how much more, to stay in an environmentally friendly hotel room. The hotel room most preferred incorporated a refillable shampoo dispenser, energy efficient light bulbs, and towel and linen policies, as well as key cards, and green hotel certification. Green hotel certification was the most influential attribute on preference. These results contribute to the practical advancement of the hotel industry by providing the green attributes that may be most desirable to guests. This information can help hotel managers and operators set up their green hotel room accordingly, and also begin to gather information on the cost of creating a room that is made up of the preferred attributes. Further results and implications are discussed

Internet Recruiting in the Cruise Industry

The cruise line industry is expanding rapidly. Recruitment within the industry will be an endless task and the cruise lines will need to explore every avenue possible to recruit new employees for each new contracted ship. The purpose of this study, therefore, is to examine the website of each major cruise line to determine if they are utilizing their website to recruit employees. In total, 33 attributes relating to e-recruiting method, function, content, and job search tools, were analyzed. The results of the content analysis revealed that, although the cruise lines are using e-recruiting methods, they are not using the methods to their fullest capability

The Use of Adventure Travel in the Meeting Planning Industry

This study investigates the types of adventure travel activities, ecotourism, soft-adventure, or hard-adventure activities, that meeting planners have used, and if the type of activity used varies by meeting planner type. Surveys were completed by one hundred and eighteen purposefully selected meeting planners. The sample included corporate, association, independent, incentive and other meeting planners from the United States and Canada. Overall, independent planners utilized the most activities across all three adventure travel categories, followed by incentive travel planners. Corporate, association, and other meeting planners did not seem interested in using adventurous activities at meetings

A Green Room Experience: A Comparison of Business & Leisure Travelers\u27 Preferences

To gain a better understanding of whether environmental consciousness of business and leisure travelers translates to like-minded preferences in the hotel industry, this study assessed the environmental attitudes of both types of travelers, their green behavior at home, and the importance they place on having different green attributes in a hotel. Results of an online survey indicated that business and leisure travelers are very similar when rating the importance of specific green attributes. They differ, however, in their environmental attitudes and green behavior performed at home. These results provide a clearer picture of the profile of the traveler that may prefer a green hotel room, as well as which green attributes are most preferred. Implications and limitations are discussed

Hotel Guests’ Preferences for Green Hotel Attributes

The primary purpose of this study was to identify a list of green attributes guests would prefer to have in the guest room of a hotel. Using results from a mixture of qualitative and quantitative questions in a survey of attendees of a hotel developer’s conference, a list is presented. The green attributes include such items as recycling bins in the guest room, and energy saving lighting. Some attributes, however, such as refillable soap and shampoo dispensers, were not received favorably. Future environmental challenges the industry will face, along with defining a green hotel, are also presented

The Relationship of Demographics to Gaming Preferences and Behavior

The purpose of this exploratory study was to identify any association between the type of game landbased casino visitors played and various demographic and behavior characteristics. Multiple Correspondence Analysis (MCA) was used to identify the association between type of casino game played and respondent characteristics and behaviors. The study revealed that different types of visitors to land-based casinos may be drawn to different types of casino games. Preferences were separated by gender, age, previous visits to gambling destinations, whether the respondents gambled on the Internet, and what type of Internet game they played. The identified associations have the potential to lead to future research projects that may delve into why a particular characteristic influences the choice of game played

A Content Analysis of Costa Rican Ecolodge Websites

The purpose of this study is to analyze the websites of a randomly selected group of Costa Rican ecolodges to determine how they are using their websites to market on the Internet. The study addresses the question of whether or not the ecolodges are using their websites to promote themselves as ecolodges, and if in fact they also promote ecotourism. Ecolodges are an important component of ecotourism and the success of ecotourism may depend on the success of the ecolodge. In the past, however, due to their remote location, it has been difficult for ecolodge owners to promote their ecolodges. The birth of advertising on the Internet has changed that. The results of this study indicate, however, that the ecolodge owners are not effectively using the Internet to market their product

A profile of travelers who are willing to stay in environmentally friendly hotel

The purpose of this study is to describe travelers that have indicated they are willing to stay in green hotel in order to better understand the market segment. There is very little knowledge about these types of travelers, thus making it difficult for hoteliers to know how to create marketing campaigns that target them. Data were collected via an online survey company. Behavior characteristics provided a more distinguishing profile of the traveler than did demographics or psychographics. Most travelers were willing to pay the same amount for a green hotel as a traditional hotel. Implications, future research, and limitations are discussed